01
Performance Marketing
Media that is accountable to revenue, not impressions.
Service 08
Volume is easy. Qualified volume is the job.
Demand capture and demand creation programmes wired into your CRM, optimised against qualified pipeline rather than raw form fills.
Any agency can increase lead volume. Fewer can increase the number of leads your sales team is glad to receive — and fewer still will let their own optimisation be judged on it.
We connect media to CRM so lead quality flows back into bidding, build qualification into the funnel rather than bolting it on afterwards, and report on stage-by-stage conversion so the bottleneck is visible.
WHAT YOU END UP WITH
- Sales and marketing agreeing on what a lead is
- Bidding that learns from lead quality
- A funnel where the leak is identifiable
Capabilities
01
Offer design and funnel architecture
02
Landing page and form experience optimisation
03
Lead scoring, routing and CRM integration
04
Offline conversion import and closed-loop feedback
05
Nurture sequences and speed-to-lead workflows
06
Cost-per-qualified-lead reporting
How we run it
01
Discover
Understand the business before the marketing.
02
Strategize
Decide where growth is actually available.
03
Create
Build the campaigns, content and experiences.
04
Optimize
Let the data decide what survives.
05
Scale
Double down — and know what to stop.
FAQ
By making the optimisation event a downstream one. We import CRM stages back into the ad platforms so bidding learns from which leads actually qualified, and build qualification into the funnel through offer design and form experience.
Works well with
02
SEO & AI Search
Rank in search. Get quoted by answer engines.
03
Google Ads & Paid Media
Intent is the most valuable inventory on the internet.
We will look at what you have, tell you what we would change first, and what we would expect it to be worth.
Or reach us directly — info@connective9.com