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Service 03

Intent is the most valuable inventory on the internet.

Google Ads and paid media strategy at Connective9

Search, Shopping, Performance Max, YouTube and Demand Gen — structured, bid and measured so automation works for your margin instead of against it.

Google’s automation is powerful and indifferent. It will optimise enthusiastically toward whatever signal you give it, including the wrong one. Most underperforming accounts are not badly managed — they are well managed toward a poorly chosen objective.

We rebuild accounts around clean conversion signals, deliberate audience and asset structure, and a query landscape you can actually read. Then we let automation do the heavy lifting, with guardrails.

WHAT YOU END UP WITH

  • Accounts where every campaign has a job
  • Conversion signals your bidding can trust
  • Spend that scales without collapsing efficiency

Capabilities

01

Account restructures and campaign architecture

02

Search, Shopping, Performance Max, Demand Gen and YouTube

03

Conversion tracking, enhanced conversions and offline import

04

Bid strategy, budget pacing and seasonality planning

05

Search-term and negative keyword governance

06

Ad copy, asset and landing page testing

How we run it

01

Discover

Understand the business before the marketing.

02

Strategize

Decide where growth is actually available.

03

Create

Build the campaigns, content and experiences.

04

Optimize

Let the data decide what survives.

05

Scale

Double down — and know what to stop.

FAQ

Connective9 is a Google Premier Partner, placing it in the top 3% of participating Google Partner companies.

Often, but not as a default. Performance Max works well with clean conversion signals, strong assets and a considered asset-group structure. Without those it tends to absorb budget that search campaigns would have converted anyway.

We will look at what you have, tell you what we would change first, and what we would expect it to be worth.

Or reach us directly — info@connective9.com

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